Essential Elements to a Lead Generation Landing Page
If you’re in the market for a successful lead generation landing page, then you’ve come to the right place!
If you have no idea what a landing page is and you just stumbled upon this post, then you’re still in the right place. Either way, it’s clear you want to learn something new.
Now, if you really aren’t sure what a landing page is, I’m here to tell you it’s anything but a website homepage.
A landing page is a web page created specifically to funnel leads referred from a marketing campaign.
Most online shoppers are familiar with the “click-through” landing page.
Moreover, landing pages are usually placed between your shopping cart and the checkout page. Usually, the goal is getting you to spend more money or sign up for a line of credit through the retailer.
The truth is however, landing pages have a variety of uses and can really help generate traffic to your website.
Whether you’re scaling up your email list, or offering an educational resource, it’s important to make sure your landing page effectively converts these leads into customers.
Here’s a summary of the essential elements for Lead Generation:
- Start with Attention grabbing headlines
- Add Visual Content
- Give a brief explanation
- Create a single clear call-to-action button
- Add Proof Elements at exit
- Avoid clutter
- Stop asking many questions
Alternatively, check out the tips below to tweak your landing pages to produce effective lead conversions.
Finally, Phu Concepts wishes you all the best with your landing pages and generating those important leads for your business!
In case you wish to contact us, for developing landing pages or consulting with us. Either way, we are available. Get in touch with us!
References:
https://blog.hubspot.com/blog/tabid/6307/bid/26866/9-must-haves-for-the-perfect-landing-page.aspx
https://blog.hubspot.com/marketing/free-landing-page-templates
